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Friday, September 8, 2017

Achieve big testing wins by analyzing results by device type

Responsive design sites utilize the same HTML for users, regardless of device -- but that doesn't mean that all users are getting the same experience. Columnist Abraham Nord shares a case study in which segmenting results by device type provided insights that led to a significant conversion boost.

Please visit Marketing Land for the full article.


from Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/2wNKpvS
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